Farmers Insurance Group was the pilot client for my AdSwift direct mail system. I traveled to national meeting events and consulted with district managers and agents, then designed an array of insurance product postcards for them to use in the brand-approved site. Thousands of agents used these and hundreds of thousands got mailed.
Here’s targeted for new home buyers…
And these are targeted toward insurance for renters.
And these for college savings…
And these for homeowner’s insurance renewal…
And these for occupational discounts…
And these for good credit discounts…
And these for new agent recruiting…
And some address change postcards…
And some restaurant targeted postcards…
And some general saving for retirement postcards…
And some general discount and specialty postcards.
And these were announcements to the agents.
