Accompanying the release of his new book, don Miguel Ruiz' organization Allyless wanted a fresh look for their web site. Here are some captures from the design process we went through.
My first concept was to use black and gold in a sophisticated way…
From there, the client directed me towards a more modular, tabbed and menu-driven interface…of which I tried many colors…
Then the client requested a different logo be used, and other changes to the layout…
Somewhere along here, the client instead suggested using a more organic texture, like canvas or fabric…of which I tried colors…
And ultimately, here is what the client liked best…
